The Impact Technology is Having on the Next Generation

It’s been seven years since I started working for O2 and within this time, the advancements in technology have been amazing. We can view any content we want, from the latest films and TV shows, such as Netflix and many others. Our social media platforms enable us to connect in ways we never could and share those special moments with our family and friends.

All of these advances have changed and evolved our world, but the one thing that has never changed is a parents concern for their child’s well-being. I’ve been asked the same question everyday since I became a guru, ‘is this product safe for my child to use’? This can never be guaranteed because it’s not the world that we live in, but what we can guarantee, is that help will always be available where it’s needed.

I’ve visited schools with teams of other Gurus to see what impact technology is having on the next generation, and for the most part it’s positive. But then there’s the other side which can be overwhelming for our young ones to deal with.

At the same time it’s difficult for parents to guide their children in this aspect, as they don’t necessarily have all the answers readily available to them. In the schools I’ve visited, and the appointments I’ve had in store, the vast majority of people have been parents wanting answers to their children’s questions.

Technology to protects kids online

Over the past few weeks we’ve mentioned ways to combat online bullying and who to speak to, such as ourselves, the NSPCC, and how the Qustodio app and Netaware pages can provide help and guidance on online safety.

One big app I’ve always used and encouraged parents to install on their own devices, or their child’s, is Google Photos. Google Photos is an unlimited online storage feature for photos and videos that can be installed on any smart device with an App Store.

The reason I recommend this to parents is because it’s a great way of seeing what photos are being sent to your child’s device and where they’re coming from. It instantly saves this information to the app, and you can view it from your device without impacting the storage.

I find this is a valuable tool in helping protect our children online because as soon as something comes in that you’re dubious about, you can investigate it immediately and it can be dealt with before it has time to escalate.

We are always at hand at O2 to answer your questions with Guru appointments and guru visits to schools wherever they are needed.

O2 and NSPCC want to help your family enjoy the best of the digital world safely and confidently. To help, we’ve put lots of useful information on our website. Or if you would prefer to speak to someone, call our online safety advice helpline, visit or call 0808 800 5002. Lines are open from 9am to 7pm Monday to Friday and 10am to 6pm on weekends and will be free of charge.

The NSPCC helpline is open 24 hours a day, ready to give support and advice to any adult who’s worried about a child. Call 0800 800 5000, visit, email